WIN THIS FOOTBALL SEASON with data
the obsession is real. the fandom is intense. With...
Look-Alike vs Act-Alike Modeling: Stepping Out of the Shadows
How much does your data tell you about your audience?...
The Insanely Misunderstood Power of Brand-Level Data
Imagine you are speaking to a guy you just met...
Affinity Answers is now an Oracle Data Cloud Premier Data Provider
Affinity Answers is proud to announce that we have been...
Lucid Study Shows 55% Increase
AA segments were recently shown to identify future purchase intent...
How Users Have Embraced (Or Not) 280 Character Tweets
In November last year, Twitter doubled the limit on tweet...
Turning Social Media Engagements Into Audience Recommendations
When Affinity Answers gathers intelligence such as “Consumers interested in...
Moving Forward with Programmatic TV
Manager of Operations and Partner Integration Allison Trebon writes about...
3 Ways Social Affinities Will Impact the Internet of Things
A fridge that orders groceries for you? Some would call...
