Append your customer data with social affinities for maximized performance
First-party data only goes so far in defining a customer. Get superior supplemental social insights from over 250MM people across more than 40,000 brands and entertainment entities daily. Affinity Enrich enhances and appends first-party data, giving clients a 360º view of their customer with thousands of interests and lifestyles.
Supplemental social data
Go beyond basic demographics and category knowledge by including media, lifestyle, and interests at the brand-level
Achievable 1-1 personalization across all channels, unifying e-mail, text, website, and app messaging
Simple setup and integration to suit your needs - deploy within your data center or access via an API
The most comprehensive enrichment offering on the market
lifestyle, intent, and interest data points
Neutronian Certified for data quality, transparency & privacy compliance
Lifestyle and Interest-based personas
markets covering North America, EU, APAC and LATAM
IDs enriched and
refreshed every month
Your audience data can evolve
Go beyond basic demographic or category understanding and approach your customers with increased relevance. Our data enrichment program enhances your customer data with entertainment interests and brand intent to increase scale and relevance.
If you’re working with a brand of any kind, this is the best data set and the simplest user experience to understand the overall affinities of the brand’s audience with media, content, talent and other brands."
Founder & CEO - Audience Strategies
High Affinity Drives Higher Purchases
New study from Neutronian confirms customers with higher affinity towards products have higher purchase frequency and total value.
How can we help?
See how the power of behavioral intelligence can transform your brand
Explore Our Resources
Discover how behavioral intelligence is complementing and completing strategies across industries