Baseball fans prove resilient in providing engagement
Major League Baseball is back in full swing, and after...
The viewer data that answers the tough questions
Entertainment marketers are often asked tough questions, and sometimes it’s...
The Role of Social Media for Marketing Insights
In this world of increasing digital usage, the role of...
Podcast: Data Deep Dive with ANA Marketing Futures
In our data-driven world, almost every aspect of consumer experience...
Sponsors are primed to double down on the Madness
After a year’s hiatus, the Madness is back, and it...
Capture Viewers, Anywhere, Everywhere
Social insights provide necessary navigation for data-driven strategy within the...
The Most Important Elements of Customer Segmentation in 2021
We provide marketers with some tips for improving segmentation efficiency...
Preparing for Paramount Plus and Box Office’s Big Comeback
These days, a trip to the cinema is essentially a...
Programmatic Group Augments Audiences for a Premium Sanitary Ware Brand
Amnet Group India are programmatic experts for Dentsu International, specializing...
