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Serving up the freshest competitive restaurant visitation data. Hot from the oven

Restaurant Insider delivers an unrivaled view, every week, into quick-serve, fast-casual, and casual dining restaurant performance through the lens of real customers.

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Data-driven Restaurant marketing has arrived

Data will change Restaurant marketing forever. For the better or for the worse is up to you. Data has become the great equalizer in marketing. It can extend reach, budgets, awareness, and when really mastered, relevance. It gives the smallest brand the chance to excel and puts the largest brands in the crosshairs. In our…

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How does OnTrack work:

This quick video will show you how only Affinity OnTrack is able to standardize three powerful sources of data - social, visitation, and panel - to deliver a one-of-a-kind platform to help you instantly see the direct customer impact of campaigns, promotions, pricing, and innovations - yours and your competitors.

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Maximize your restaurant data strategy

Data has become the great equalizer in marketing. It can extend reach, budgets, awareness, and when really mastered, relevance. It gives the smallest brand the chance to excel and puts the largest brands in the crosshairs.better leverage consumer data to outperform their competitors. We work directly with marketers to fill consumer data gaps while providing data engineering, data scientists, and data modeling, to help answer the questions that help brands grow and drive higher ROI.

Sounds too good to be true?