Media
The latest on Affinity Answers in the news
Why Engaging Passionate TV Audiences Can Drive Revenue for Your Brand
We speak with Eyeota regarding increased streaming content and viewership...
Political Audiences: Targeting the Open Mind
Persuadable open-minded voters are everywhere, and a campaign’s ability to...
With the huge success of Netflix and Disney+ comes increased competition
as fans flock to streaming services, marketers are left looking...
New Gamers Provide Advanced Targeting Opportunities
While world events have interrupted certain industries, gamers are active...
Restaurants Need to Look Outside Current Customers
For years, restaurant marketers have looked inside to current customer...
Recommendation Engines Provide an Ad Targeting Edge
Recommender engines have become a pivotal force in the evolution...
With upheaval, targeting takes center stage
During times of unrest, uncertainty, and un… normal, the tendency...
Achieving Audience Success in a Sea of Streaming Providers
As the streaming video landscape continues its rapid (and often...
The Political Campaign Edge – Expanding Outreach Through Social Insights
Brand advertisers leverage social media insights in message targeting to...
