Media
The latest on Affinity Answers in the news
Lucid Study Shows 55% Increase
AA segments were recently shown to identify future purchase intent...
Niche Gaming Audiences Using ActivationPlanner
Gaming has become a more accepted part of popular culture...
Align Beauty & Cosmetics Audiences with Seasonal Events
As summer comes to a close, back-to-school and holiday campaigns...
Niche Programmatic Audiences at Scale via ActivationPlanner
With the plethora of audience insights & segmentation tools available...
Mobile Audiences via Adsquare
Affinity Answers has partnered with Mobile Data Exchange, Adsquare, to deliver...
How Users Have Embraced (Or Not) 280 Character Tweets
In November last year, Twitter doubled the limit on tweet...
Turning Social Media Engagements Into Audience Recommendations
When Affinity Answers gathers intelligence such as “Consumers interested in...
Control Digital Investments With Buyer-Driven Branding
There’s no doubt we are in the midst of an...
Audience Enrichment Comes in Many Flavors
The idea of Audience Enrichment has been around for decades...
