Slide social insights,
activated anywhere
| contact us learn more
Join the 400 companies, publishers, networks and agencies that drive increased scale and higher ROAS every year.

Slide ACTIONABLE INSIGHTS FOR EVERYTHING ENTERTAINMENT We created FanFinder360º to give entertainment and enthusiast brand marketers a competitive edge.

learn more
think like a fan
Slide featured content what can mechanic’s
tools can teach us about data?
learn more

why use social data?

a purchase is fleeting, but love is forever

Marketers need more from their targeting than “maybe bought it once.”
We help marketers target sports and entertainment fans and the true lovers of brands.

how do I use social data?

audiences

Pinpoint targeting powered by the most robust social data on the planet

null

programmatic & addressable

Best-in-class data to target your ideal customers and to conquest your competitors

Behavioral 1:1 targeting makes TV buying more effective & efficient than ever

learn more →

insights

FanFinder360º uncovers actionable insights to strengthen your media plan

null

FanFinder360º

Our proprietary FanFinder360º platform is powered by the world’s largest continuous study of social engagement between fans and entertainment they love – TV shows, movies, music, and more

learn more →

let us prove it to you

 

Put us to the test. We deliver the best in programmatic audiences and social insights wherever you want to activate. Let us help you extend your reach or conquest competitors by delivering your brand to its most passionate audiences.

 

Contact us anytime at audiences@affinityanswers.com

blog & thought leadership

Blog
January 13, 2021

Declining football viewership is temporary, but fans are forever

As the events of 2020 directly affected sports viewership across the board, brands and marketers can leverage a concurrent increase in social media usage to efficiently reach sports audiences outside…
Blog
January 6, 2021

Will 2021 be a programmatic pick-me-up?

2020 didn’t destroy us—it only made us stronger. While certain industries were devastated by the raging COVID-19 pandemic, others flourished, and ultimately all industries faced a forced evolution that only…
Blog
December 15, 2020

The importance of data quality & transparency

Data defines modern messaging, its quality essential for effective communication. As marketing evolves, allowing for fragmented media consumption, a reliance on data becomes integral in effectively bridging gaps and targeting…