we are ready for football.

are you?

We have programmatic audiences to target the fans of all 32 teams.Or build your own custom audience with our Custom Audience Builder to capture the fandom for your brand.

unlock the value of media and sponsorships

Disney+, Apple TV, Amazon, and Hulu are rising giants in the content world, but with paid formats blocking advertising, it is getting harder and harder to reach the fans most important to brands. Affinity Answers rich social data provides the richest trackable repository of cord cutting fans and the shows they love.

more sports fans delivered for your brands

Social media allows 24/7 access to the players, the teams and the leagues your customers love. And no audience provider has more access to social media engagement than Affinity Answers. Affinity Answers gives you 24/7 access through programmatic, social, and CTV at a fraction of the cost.

unrivaled access to beauty influencers

Today, beauty products are run on social. Billion-dollar brands are built on Instagram. YouTube personalities sway consumer’s preferences between brands and products. Affinity Answers has more access to beauty influencers than any other audience provider to put you into the conversation.

three strategies to help you succeed


Identify your next new customer by identifying customers with the highest future purchase intent.


Create brand-level custom audiences, insights, and messaging to beat your competitors at their own game.


Align your brand with the passions of your customers through over 5000 sports music and entertainment entities.

In the past 12 months we’ve delivered

Performance Optimized Impressions

Two ways to get your perfect programmatic audience

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Custom Audience Builder

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“The customization available with Affinity Answers is exactly what our clients are looking for. Not only will they build a custom audience, but they will provide recommendations to help us fine-tune and improve the targeting – ensuring client expectations are met without negatively impacting scale.”

Director of Sales Planning at Aki Technologies

Case Study
February 28, 2017

Playstation Conquesting Lifts Purchase Intent

Using a branded Affinity Answers’ segment to reach audiences of its competitor, a top gaming console was able to boost purchase intent during the holiday season. With the holiday season…