social
insights,
activated
anywhere

Our social powered insights and audiences drive increased scale and higher ROAS for more than 400 companies, publishers, networks, and agencies every year.

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why use social data?

a purchase is fleeting, but love is forever

Marketers need more from their targeting than “maybe bought it once.”
We help marketers target sports and entertainment fans and the true lovers of brands.

how do I use social data?

audiences

Pinpoint targeting powered by the most robust social data on the planet

programmatic audiences

Best-in-class data to target ideal customers and conquest your competitors

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addressable
tv

Behavioral 1:1 targeting makes TV buying more effective and efficient than ever

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insights

FanFinder360º uncovers actionable insights to strengthen your media plan

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FanFinder360º is powered by the world’s largest continuous study of social engagement between fans and entertainment they love – TV shows, movies, music, and more

TV/Streaming insights →movies insights→music insights→

let us prove it to you

 

Put us to the test. We deliver the best in programmatic audiences and social insights wherever you want to activate. Let us help you extend your reach or conquest competitors by delivering your brand to its most passionate audiences.

 

Contact us anytime at audiences@affinityanswers.com

blog & thought leadership

Blog
October 21, 2020

Deep Fan Insights from FanFinder360º

Consumers have become fragmented, spread across an ever-increasing array of devices, channels, and platforms. This evolving media landscape has created a challenge for both content creators and distributors to get…
Blog
October 18, 2020

Using Social Insights to Activate Entertainment Audiences

A truly versatile tool within any advertiser's arsenal, FanFinder360°(FF360) is our social insights-powered platform that provides marketers with an unparalleled view of the fans of their entertainment. Analyzing over a…
Blog
October 12, 2020

Why The Future of the Music Industry Hinges on Data

There’s something psychologically satisfying about evaluating change and innovation through a 10-year lens. A decade allows us to look back with nostalgia and prognosticate imaginatively about what lies ahead. Decades…