Align Beauty & Cosmetics Audiences with Seasonal Events

holiday-beauty

As summer comes to a close, back-to-school and holiday campaigns will be found among our favorite digital content. It is crucial for Beauty & Cosmetics brands to align with these major events. With a surge in YouTube makeup tutorials and Instagram beauty influencers, finding innovative targeting solutions is key when competing for market share. How familiar…

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Mobile Audiences via Adsquare

mobile-audiences

Affinity Answers has partnered with Mobile Data Exchange, Adsquare, to deliver US-based mobile-only audiences.  These audiences are available via Adsquare’s Audience Management Platform (AMP).  In addition, these audiences will also available on leading DSPs like Google DBM, The Trade Desk, MediaMath, Adform, to name a few.  Below are a few screenshots of our Taxonomy on AMP.…

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