Social marketing trap – post at NakedCMO.com

Thanks to Luis Salazar, VP Worldwide Product Marketing at Yahoo, for his mention of Affinity Answers in his recent blog post at NakedCMO. Luis is spot on about Likes and Follows losing their importance as they got played out and what is truly important going forward. Read his post for more. I couldn’t have said…

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Database of Emotions

Chris DeVore – our long time mentor, advisor, and investor – has written a brilliant post on the new opportunity social networks create, by making available a large “Database of Emotions”, which Colligent provides to our customers. Read his post on the opportunity and why a 3rd party like us is needed to do it.…

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Affinity Answers Mention in Publishing Trends

Thanks to Laura and Lorraine at Publishing Trends, for a nice writeup on Affinity Answers. They covered us in their November 2010 issue under the topic “Companies for Publishers to Know Now”. You’ll need to be a subscriber of their newsletter to read the article.

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Social network analysis blog post

Thanks to Nathan Gilliatt at Social Media Analysis for his early coverage of our product release. Nathan’s site is an excellent source for coverage on all things related to social media analysis.

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