Sponsors are primed to double down on the Madness

MarchMadness

After a year’s hiatus, the Madness is back, and it looks like the teams, players, fans, and sponsors couldn’t be happier. NCAA® basketball is a very big deal, and the March Madness tournament is even bigger. Fans can’t get enough of the games, highlights, scores, brackets, and more, and though all sporting events boast multiple…

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Capture Viewers, Anywhere, Everywhere

Social insights provide necessary navigation for data-driven strategy within the fluctuating entertainment industry. Learn how FanFinder360º reveals the interests and passions of entertainment viewers, allowing marketers to analyze fan trends, improve targeting, identify influencers, and locate ideal sponsorships. Get our free white paper.

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Programmatic Advertising for the Automotive Industry in 2021

2021AutoTrends

The auto industry is ready to revive in 2021, and while it’s a long road to recovery, auto marketers can prime their campaigns for success through a programmatic approach. The Asia Pacific automotive sector represents both an opportunity and complexity for auto brands and dealers, but relevantly targeting the right prospective auto buyers ensures increased…

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