Neutronian and Eyeota Launch Data Quality Certification Initiative
In an effort to help build a better framework for data compliance and transparency, Affinity Answers has joined data partners Neutronian and Eyeota’s certification initiative. Learn more.
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Case Study: Lucid
Affinity Target Finds Lucid's Next New Customer Opportunity Affinity Answers partnered with Lucid Audience Measurement to measure the efficacy of our audiences against the leading prior-purchase based competitor to find out whether brand-level data or prior-purchase signals were better predictors...