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Buyer-Driven Brand Growth starts right here. Take the guesswork out of building audiences based on someone else’s data and instead, put the power of your existing buyers to work to identify new target audiences. We have developed a software suite to provide the cure for today’s complex marketing challenges with a solution that diagnoses which investments are working and which are not, identifies new target segments with emotional alignment to your brand and delivers those recommendations to you in an easy-to-use product to execute against your brand goals. The result is a new level of control and confidence in your brand investments.

Strategize with the BrandCure™ Suite

Audit and align media, audience, creative and content with your advertising goals.

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Planning with AudiencePlanner™

An insights, planning, and targeting product to prescribe new audience segments and channels for creative, content or sponsorships

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Activate with Audience Segments

Target your category buyers across product segments to build purchase intent using your own custom buying platform or through any DMP/DSP partners.

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