Affinity Answers has partnered with Mobile Data Exchange, Adsquare, to deliver US based mobile only audiences. These audiences are available via Adsquare’s Audience Management Platform (AMP). In addition, these audiences will also available on leading DSPs like Google DBM, The Trade Desk, MediaMath, Adform, to name a few. Below are a few screen shots of our Taxonomy on AMP.
Taxonomy verticals, with coverage on Consumer Brands and Media & Entertainment.
Expanse of TV/VOD Taxonomy coverage ~7.7MM Device IDs are available to be Activated for the Netflix show, Stranger Things
Affinity Answers is a leading data provider with a unique approach to identifying audiences. Our AI-based Recommender identifies audiences in mid-lower funnel of their purchase journey. Audiences that are in consideration stage for Organic Beauty products, a Gaming console, Camping gear and many more. For Media & Entertainment vertical, our AI-based Recommender identifies audiences that are highly likely to view a specific TV show, movie, attend a music concert/festival, sports event, listen to a specific artist, etc.