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Why active social engagement and #MutualAffinity matter to brand marketers; a Q&A with @sree_nagarajan in @BizReport t.co/UhSsBzI0hd

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Marc Pritchard wants viewability and third-party measurement? We have the answer. #TrueAffinity @AffinityAnswers t.co/f0X8PJjbdv

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Viewability's not enough; Open #WalledGardens @sree_nagarajan responds to @ProcterGamble Marc Pritchard's IAB speech t.co/f0X8PJjbdv

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